Part 2 of 4: Meet the Founders of Soul Flower, From the Archives

From the Soul Flower Archives: This post originally introduced Soul Flower founders Mike and Peggy during an earlier chapter of the company. Mike and Peggy are still here, 26 years later!

Back then, we called founders Mike and Peggy the True Krewe, because they were the original team behind Soul Flower. Between the two of them, they handled everything from product selection and design to finances, marketing, the website, catalogs, wholesale and all the little things that come with running a small business.

Here’s a look back at how they described themselves then.

Mike Mike described his role at Soul Flower as being a good multitasker. He worked on marketing and finances, collaborated with design partners and went on buying trips. One of his favorite parts of Soul Flower life was spending time with the crew. Outside of work, he enjoyed family time with Peggy and the kids, good food, live music, golf and hanging out with friends. Favorite takeout food: Thai curry Favorite tree: Any live one Favorite songwriter: Bob Dylan Favorite singer: Jerry Garcia, especially when he played a Dylan tune

Peggy Peggy described working virtually from Des Moines, Iowa, while Soul Flower’s warehouse was in St. Paul, Minnesota. Much of her work happened on the computer, designing clothing, working on the website and finding new products for Soul Flower. Outside of work, she loved spending time with family, cooking, reading and listening to live music. Favorite band at the time: Michael Franti & Spearhead Favorite Soul Flower find: A Zoey Wrap Dress with green mandalas Favorite website at the time: Etsy

At the time this post was written, Mike and Peggy worked from Des Moines while the warehouse team handled day-to-day operations in St. Paul. Like a lot of small businesses, Soul Flower grew through a mix of long-distance collaboration, creative problem-solving and people willing to wear a lot of hats.

That part has always been true. Soul Flower has changed over the years, but the heart of our brand has stayed rooted in creativity, individuality, music, kindness and doing things a little differently.

You can learn more about our in-house designs and artwork on our Soul Flower Originals page.

Peace & love,
Your buds at Soul Flower