From the Soul Flower Archives: This post originally introduced some of the buds who kept our former St. Paul, Minnesota warehouse running. These team members are no longer with Soul Flower, but they were an important part of our story. We’re keeping their profiles as a look back at the people, personalities and good vibes behind Soul Flower during this chapter of our history.
Back then, we called this group the Dew Krewe. They were some of our longest-running warehouse buds and knew the ins and outs of keeping Soul Flower moving.
The morning crew would arrive at the warehouse, check the orders that had come in overnight, answer customer questions, print invoices and get everything ready for a day of picking, packing and shipping.
Let’s meet the crew as they introduced themselves back then.
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Chad At the time this profile was written, Chad had spent five years running Soul Flower’s operations and helping make Soul Flower a great place to shop and work. Outside of work, he enjoyed woodworking, puttering around in the garage, home improvement projects, music and sports. Favorite band: Phish |
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Jenn Jenn had been with Soul Flower for about eight years when this profile was written. Customers may have talked with her on the phone or by email, and she also took many of the photographs that appeared on the Soul Flower website and in our catalogs. She helped find new threads for the shop and spent her free time playing outdoors, hiking with her dog, biking, kayaking, traveling, camping, seeing live music, collecting vinyl records and getting comfy with a good book. Favorite Soul Flower finds: Her Revolutions Eco Yoga Pants and Make Music Not War Eco Hoody |
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Joe Joe described his workdays as “swimming in the ever-changing pools of customer satisfaction.” Between picking, packing, shipping, returns, quality control and stock control, he called himself a Soul Flower elf. When he wasn’t working, Joe enjoyed fixing up his duplex, gaming with his roommates, biking around the lakes, kicking a soccer ball around, experimenting in the kitchen, seeing live music and going barefoot whenever possible. He was also a big believer in respecting the environment and following the reduce, reuse and recycle mantra whenever possible. Favorite Soul Flower find: His SOL072 pants, followed closely by Soul Flower hoodies |
Reading these old profiles brings back a lot of memories. Soul Flower has always been shaped by the people behind it, from the artists and designers to the buds answering customer questions, organizing shelves and packing orders.
The faces and places have changed over the years, but we’re grateful for everyone who has been part of the Soul Flower journey.
That same love of music, nature, creativity and doing things a little differently still inspires our Soul Flower Originals today.
Peace & love,
Your buds at Soul Flower

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